Puntos del Sabor or Tasty Points http://www.puntosdelsabor.com/ is a customer loyalty program. Using the Drupal based content management system, we added features, shopping, and user points, all trackable online.

We started with a modular content management system called Drupal. Next we added a store and shopping cart, but with a twist. Since this would be a customer loyalty program, we would be dealing with customer points instead of cash. With each purchase of a Holsum or Bimbo product, consumers would earn points which they can then redeem in the online store.